Trade & Investment Bangladesh (T&IB)
Md. Joynal Abdin
Founder & Chief Executive Officer, Trade & Investment Bangladesh (T&IB)
Executive Director, Online Training Academy (OTA)
Secretary General, Brazil Bangladesh Chamber of Commerce & Industry (BBCCI)
Trade & Investment Bangladesh (T&IB) is a one-stop partner for local and international businesses looking to grow and compete globally. Inspired by world-class consulting and trade promotion agencies, we combine strategic insight with modern digital capabilities. Our mission is to connect Bangladeshi companies with global markets and investors, serves as a one-stop investment facilitation agency providing sector-specific guidance and partnerships[1]. We leverage this kind of comprehensive approach to help clients navigate complex markets, comply with international standards, and unlock new opportunities. Our multidisciplinary team integrates strategic consulting, IT, and marketing expertise to deliver measurable growth from drawing on data-driven marketing best practices (as in Deloitte Digital’s AI-enhanced campaigns[2]) to providing trade intelligence and compliance support.
Business Consultancy Services
We serve as a strategic growth partner for businesses at every stage from startup to scale-up. Our Business Consultancy services follow global best practices in strategy and operations, ensuring that companies have clear direction and competitive advantage in both local and export markets. For example, we help embed sustainability and compliance into business strategy (an approach highlighted by PwC as unlocking value through ESG integration[3]) and build high-impact partnerships as emphasized by investment promotion agencies[1]. Key offerings include:
- Business Mentorship: Connect with experienced entrepreneurs and executives for one-on-one guidance in strategy, leadership, finance and operations. Our mentors help you avoid costly mistakes and make smarter decisions to accelerate sustainable growth, in line with global consulting standards.
- Export Readiness & Support: Get end-to-end assistance for exporting – from market research and product compliance to documentation and logistics. We clarify international trade procedures so your business can expand abroad safely and profitably.
- Buyers–Sellers Matchmaking: We facilitate verified B2B linkages and trade missions, matching Bangladeshi exporters with global buyers. By leveraging our networks and events, we bridge gaps and create enduring trade partnerships.
- Product Positioning & Branding: Using data-driven market analysis, we help you identify niche opportunities and craft strong brand strategies. As leading consultancies advise, powerful branding and user experience (e.g. mobile/web design, content strategy[4]) differentiate your products in crowded markets.
- Dealer & Distributor Recruitment: Expand your sales network through local or international distributors. We identify and vet qualified partners to improve market coverage and ensure your products reach target customers.
- Single-Company Exhibitions: Showcase your offerings at exclusive, custom exhibitions and investor meets. These high-impact events maximize visibility with importers and investors, generating quality leads and partnerships.
By blending traditional consulting with modern facilitation, our Business Consultancy services equip you to enter new markets, refine strategy, and scale operations. This mirrors how agencies like Invest India and Enterprise Singapore proactively support companies to internationalize and innovate[1][5].
IT Services
In today’s digital economy, robust IT infrastructure is essential. We provide comprehensive IT services to build and maintain your online presence and digital tools, following the example of leading technology consultancies. Our IT offerings include:
- Website Development: Professional, secure, and mobile-responsive website design. We build corporate, institutional, or e-commerce sites aligned with your brand. A quality website establishes credibility and global accessibility.
- Website Maintenance: Ongoing support to keep your site fast, secure, and up-to-date. Regular content updates, security checks, and performance optimizations ensure a smooth user experience and minimize downtime.
- Digital Marketing Platforms: Custom development of integrated marketing platforms including CRM, analytics dashboards, marketing automation, and tracking tools so all your campaigns and customer data live in one place.
- Search Engine Optimization (SEO): Specialist SEO services to improve your rankings on Google and other search engines. By optimizing on-page and technical elements, we drive sustained organic traffic, increase visibility, and capture high-quality leads[6].
These IT solutions are designed to modernize operations and unlock digital potential. They draw on global best practices for instance, Deloitte and Accenture emphasize agile web development and integrated digital platforms to boost user engagement and marketing ROI[2]. By keeping your technology ecosystem up-to-date and efficient, we help enhance your brand image and revenue online.

Digital Marketing Services
To connect with customers worldwide, T&IB offers a full spectrum of digital marketing solutions, modeled on top agencies like WebFX and Deloitte Digital. We create data-driven, ROI-focused campaigns across channels. Our services include:
- Social Media Marketing: Strategic management of campaigns on Facebook, Instagram, LinkedIn, YouTube and more. We produce engaging content and ads to build your audience, brand awareness and loyalty. Consistent posting and targeted advertising improve community engagement and drive sales[7].
- Email, WhatsApp & SMS Marketing: Personalized direct messaging campaigns to customers and partners. From newsletters to bulk SMS blasts, we craft messages that generate high open rates and prompt action, strengthening customer relationships and retention.
- Paid Advertising (Google Ads, Paid Social): We design and run PPC ad campaigns on Google, Microsoft, and social platforms. By focusing on ROI and precise targeting, our ads deliver immediate visibility and attract the right customers, providing measurable results.
- SEO & Content Marketing: A content-driven approach to raise your search rankings. We develop SEO-optimized content, blogs, and digital PR that boost organic traffic and enhance your online presence. As WebFX notes, strategic SEO gives you a competitive edge by enhancing visibility[6].
- Marketing Analytics & Optimization: Using analytics and automation (AI/ML), we continually refine campaigns for maximum impact. In line with Deloitte’s performance-marketing framework, we track KPIs and adapt strategies through advanced data analysis[2][7].
Together, these digital services ensure your marketing is both creative and efficient. We help “build brand experiences” through content, social, search and advertising – similar to the end-t-end approach of Deloitte Digital[4]. We also integrate e-commerce enablement (marketplaces, online retail strategy) so you can sell directly abroad, drawing on best practices in online sales channels.
Specialized Professional Services
Beyond core consulting and IT, we offer specialized services that many firms overlook. These ensure professionalism, transparency and quality in every initiative:
- Online Election Campaign Management: Professional, ethical digital campaign design for associations, chambers, or corporates (e.g. internal board elections). We apply data-driven outreach and content strategies to promote candidates responsibly, mirroring best practices in transparent campaigning.
- Business Card Digitization: Convert piles of business cards into a structured, searchable contact database. This simple service saves time and lets you leverage CRM tools for seamless networking and follow-up.
- Commercial Due Diligence & Market Research: In-depth market studies, partner vetting and risk analysis. Our research team provides actionable intelligence – much like large consulting firms’ analysis – so you can make informed business or investment decisions with confidence.
- Prospectus and Brochure Design: End-to-end creation of company profiles, project reports, and marketing brochures. Our designers and writers develop polished materials that communicate your vision and value clearly, bolstering investor confidence and brand image.
These professional services round out our offering by covering niche but vital needs. For example, robust due diligence and analytics (a component of EY’s Trade Connect platform[8]) are incorporated into our market research to mitigate risk. Likewise, our digital campaign support reflects the marketing expertise we use elsewhere, ensuring every communication is high-quality and effective.

Additional Strategic Services (New)
To enhance T&IB’s competitiveness on the global stage, we are expanding into several cutting-edge service areas, inspired by international trends and needs:
- ESG & Sustainability Advisory: Guiding companies to integrate Environmental, Social and Governance (ESG) principles into operations and reporting. We help clients adopt sustainable practices and comply with global standards, just as PwC emphasizes embedding ESG in strategy to unlock value and resilience[3]. Services include sustainability strategy, reporting, and identifying green incentives or tax credits.
- Investment Readiness Programs: Preparing businesses for investment and expansion. We conduct investor pitching workshops, financial modeling and governance training so you attract funding with confidence. Similar to Invest India’s focus on partnership-building[1], we work with stakeholders to bring in best practices and referrals, raising your appeal to international investors.
- Training & Capacity Building: Customized training programs and seminars in areas like business management, export procedures, digital skills and leadership. By building local capacity mirroring global management consultancy academies we ensure your team has the competencies needed to grow and compete.
- Startup Incubation & Acceleration: Specialized support for young ventures, including mentorship, co-working collaboration, and investor matchmaking. T&IB will host accelerator cohorts, help craft go-to-market plans, and facilitate seed funding opportunities, akin to major accelerator networks worldwide.
- E-commerce Enablement: Helping businesses go online and sell globally. We support e-shop setup, marketplace integration, payment gateways and logistics partnerships. Drawing on digital trade best practices (e.g. Amazon/AliExpress channel management), we ensure you can tap into cross-border e-commerce markets.
- Government Liaison & Policy Advocacy: Acting as a bridge between industry and government. We advise on policy, represent industry interests to regulators, and facilitate government approvals and incentives. This service is inspired by how trade bodies work with policymakers to improve the business climate, and ensures your enterprise can navigate regulatory landscapes smoothly.
- Trade Intelligence & Data Analytics: Advanced market intelligence using data analytics and real-time trade databases. Our analysts use tools similar to EY’s Trade Connect combining global trade data, tariffs, and compliance rules[8] to identify market opportunities, benchmark competitors, and optimize supply chains. This intelligence helps you make data-driven export and investment decisions.
- Cross-border Legal & Compliance Advisory: Guidance on international trade law, contracts and regulatory compliance. We coordinate with partner law firms to advise on cross-border taxes, customs regulations, IP issues and more, reducing risk for your global transactions.
- IP & Innovation Support: Assistance with patent, trademark and copyright registration, plus helping businesses commercialize innovation. We partner with IP experts and incubators to protect your inventions and connect you to R&D networks, fueling long-term competitiveness.
- International Business Expansion Services: End-to-end market entry support. From country market scans and partner identification to local incorporation and tax planning, we guide your expansion abroad. Reflecting Singapore’s model where agencies backed thousands of overseas projects in 2024[5], we ensure a systematic expansion strategy, including local logistics and staffing solutions.
Each of these strategic services draws on global best practices. For instance, our Trade Intelligence mirrors the “real-time trade intelligence” and analytics that EY offers[8], while our sustainability advice follows frameworks advocated by PwC and Accenture[3]. Together with our core offerings, these additions make T&IB a comprehensive partner – whether you are a Bangladeshi exporter seeking new customers, a foreign investor setting up in Bangladesh, or any business aiming to succeed in today’s connected world.
Partner with T&IB for Smart and Sustainable Growth: Our multidisciplinary team of consultants, technologists and marketing experts works collaboratively to deliver measurable outcomes. By combining local insight with global-standard services (in strategy, digital marketing, technology, and specialized support), we empower your business to thrive internationally.
[1] National Investment Promotion and Facilitation Agency (Invest India) | Devex
[2] [4] Advertising, Marketing & Commerce | Deloitte Digital
https://www.deloittedigital.com/us/en/about/advertising-marketing-and-commerce.html
[3] Sustainability and ESG services: PwC
https://www.pwc.com/us/en/services/esg.html
[5] SG60: Singapore SMEs and startups look overseas for growth
[6] [7] Digital Marketing Services & Internet Marketing Solutions
https://www.webfx.com/digital-marketing/services/
[8] Global trade operations | EY – Global
https://www.ey.com/en_gl/services/tax/global-trade-operations
